If you say, “I don’t know what to write” —read this.

You already have dozens of ideas.

Dr Sakthitharan Subramanian
3 min readDec 29, 2023

Trust me. If you understand this, you’ll never run out of ideas to write on.

“The world is full of obvious things which nobody by any chance ever observes.”

—Sherlock Holmes

Writers use the language to make people think. To make people see what they ‘obviously’ miss to see. Writers help to see things better — differently — that usually, people don’t see that way.

Secondly, the Writer solves the problem. Only some of the time. He gives birth to the new thought process, a new approach to proceed thinking — to solve the problem by readers themselves.

The average writer gives information and opinions.

A good writer solves the problems of his/her readers.

The great writer shifts the paradigm of their reader.

Most often the readers already know more than 50% of your writing. (It's true in most of the case). You need to understand readers have better IQ, if not they can’t engage with your content.

The perspective on things adds value to the content — that is already known.

I’ve said this many times. There are no new messages—only new messengers.

So don’t worry about what is already told many times. If you can add value, and make it more useful and interesting, you can write.

Write the most obvious things first. You can produce at least 1000 stories you already know.

The most obvious thing to you may be a most interesting thing to another or it may be a ‘very new’ thing to some other.

The most obvious thing is the thing that attracts a wide crowd — if it is presented well. (You must do all the gimmicks of adding a good title, featured pic, and other blah blahs).

It is not about what you say — it is about how you say it.

Readers can evaluate you/your writing better if they are already familiar with the content. They can nod while reading if they agree with your idea, and it happens only when they are partially familiar with what you’re saying.

Can I copy others? No, you can’t. But you can steal.

Make sure you add more value to the core idea you’ve stolen.

Adding opinion is not equal to adding value.

Some examples of adding values. Giving insight, helping to understand things better, simplifying complex concepts, analyzing the causes and effects of the idea(after experiencing), coining words or metaphors that can resonate and help readers to remember, decoding, explaining strategies, etc..etc. The list goes on.

Want to be a great online writer? Start writing about the most obvious things (to you) and make it worthy of reading.

You’ll be seasoned once all of your ‘obvious’ list is written. Then you can effortlessly write anything and make it wonderful.

Photo by Kenny Eliason on Unsplash

Write a list of things you want to share with this world. Don’t omit anything that you think is too obvious. Write them first.

You’ll be surprised to see how happy your audience receives it.

You already have many ideas. You only have to bother with how it can be made useful to your readers.

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Dr Sakthitharan Subramanian
Dr Sakthitharan Subramanian

Written by Dr Sakthitharan Subramanian

🔭New perspectives to Explore (& Implore). ✍️ on Optimal-istic approach for life, productivity, technology, and overall well-being.